All too often businesses form alliances that offer great promise in the beginning yet fail to deliver the results both parties anticipated. Instead, they become mired in “strategic gridlock”: persistent problems that grind progress to a halt. The fact is that creating a productive and profitable strategic alliance requires more than identifying a clear objective, […]
Are we right for each other? Alliance Evaluation Questions
In today’s economy, strategic alliances enable businesses to gain competitive advantage through access to a partner’s resources, including markets, technologies, capital and people. While this has been true for decades, the state of the market has changed significantly over the past 5 years (globalization, lack of easy access to capital, speed to market, financial crisis, […]
The Challenges and Benefits Associated with Becoming a Social Business (Part 2)
Becoming a social business necessitates that companies engage and collaborate with their different stakeholders: employees, users, customers, partners, suppliers, analysts, influencers…. in ways they haven’t done before. “As the world becomes more instrumented, interconnected and intelligent and the population continues to embrace social computing, today’s enterprises face the dawn of a new era – […]
10 Tips for Making the FORBES list and Gaining Social Influence!
What an honor (and surprise) it was to have been chosen by FORBES as one of the Top 20 Most Influential Women for Entrepreneurs to Follow on Twitter for Business, Marketing and Technology Advice. I recently made the list of the “Top 50 Women You Should be Following on Twitter” (see post at http://sheownsit.com/women/) curated by the […]
Let the World See You! Social Media – Free tools and promotion for career growth!
Like a product or service, you need to develop a powerful personal brand and circle of influence in order to propel your career forward. Social media tools are becoming mandatory for career success. These tools are free advertising and give corporate professionals, like you, the ability to connect directly with hiring managers, entrepreneurs and recruiters, […]
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