
In today’s economy, strategic alliances enable businesses to gain competitive advantage through access to a partner's resources, including markets, technologies, capital and people. While this has been true for decades, the state of the market … [Read More...]

Becoming a social business necessitates that companies engage and collaborate with their different stakeholders: employees, users, customers, partners, suppliers, analysts, influencers…. in ways they haven’t done before. “As the world … [Read More...]

What an honor (and surprise) it was to have been chosen by FORBES as one of the Top 20 Most Influential Women for Entrepreneurs to Follow on Twitter for Business, Marketing and Technology Advice. I recently made the list of the “Top 50 Women … [Read More...]

Like a product or service, you need to develop a powerful personal brand and circle of influence in order to propel your career forward. Social media tools are becoming mandatory for career success. These tools are free advertising and give … [Read More...]

There is no doubt that having a compelling and engaging presence on social networking sites of the likes of Twitter, LinkedIn, Facebook, Quora, Pinterest… is a key element of your personal branding strategy. But there are other ways for you to … [Read More...]
“If you get hung up on the “media” part of social media, you will miss the mega change of social business. The time has come to recommend putting communities at the center of new enterprise management "to tap into the collective genius of your … [Read More...]

For the past two weeks, I’ve combed through blogs, forums, communities, newspapers and magazines, as well as calling on my own experiences working with companies and entrepreneurs in the areas of: social media, social enterprise, cloud computing … [Read More...]

The 120-Day Strategic Alliance Collaborative Launch Plan Experience has shown that the first 120 days in the life of an alliance have the most influential impact on its ultimate success. The Launch Plan will generally come after the Term Sheet and … [Read More...]

Professionals and companies are facing perhaps the most challenging environment in decades, making internal collaboration and strategic partnerships more relevant and important than ever before. Whether in business or in life it’s often the … [Read More...]

People create alliances, companies don’t. So, at the end of the day, it’s the human element that makes or breaks any forms of partnership, collaboration or alliance. A successful partnership isn’t just about the contract and the processes … [Read More...]

That seems obvious, but too often partnering starts another way. Does that sound familiar? It’s the meeting between two executives on the golf course or at some conference, they like each other, they naturally want to extend the relationship, … [Read More...]

I think you’ll agree with me that the relationship between companies and customers has changed radically over the past few years forcing companies to rethink the way they engage with their customers. Just as open, honest and transparent … [Read More...]

“As a peer group of senior channel executives, we were looking for someone with both domain expertise and empathy to deliver a session on using social media in the channel. Francine took the bull by the horns, did extensive research and created a … [Read More...]

Results driven, accountable, customer centric and solutions focused, Francine is passionate about her customers, partners and employers. Read what others have to say about her. … [Read More...]
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